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Haven’t you got your breast cancer awareness
bracelet yet? |
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by:Shannan Barrett |
By now you should be familiar with the yellow
'LiveStrong' rubber cancer awareness bracelets. They were popularized
by seven-time Tour de France cycling champion and cancer survivor Lance
Armstrong. The money from their proceeds goes for cancer research.
If he has planning to pitchfork cancer awareness into society's
consciousness, Lance Armstrong has done a really good job. His rubber
bracelets are ubiquitous today, an ever present awareness tool for
cancer, and a fund-raising tool for cancer research.
Among cancer awareness bracelets, next to Armstrong's rubber wristbands
come the breast cancer awareness bracelets. However, unlike the
'LiveStrong' rubber band bracelets, these breast cancer awareness
bracelets come in different colors. The most popular color for breast
cancer awareness bracelets is pink.
But why pink? There is a story behind it: Charlotte Haley, a
68-year-old woman, began making and distributing peach ribbons in the
1990s with cards that read: "The National Cancer Institute annual
budget is $1.8 billion, only 5 percent goes for cancer prevention. Help
us wake up our legislators and America by wearing this ribbon." Haley's
daughter, sister and grandmother had breast cancer. Self magazine
wanted to use Haley's ribbon but she refused saying they were too
commercial. The magazine came up with another color then -- pink. Focus
groups say pink is 'soothing, comforting and healing.' Soon the pink
ribbon became the worldwide symbol for breast cancer, and Charlotte
Haley's peach ribbon was history.
The National Breast Cancer Foundation, Inc. says that more than 211,000
women will be diagnosed with breast cancer in America in 2005. Of these
43,300 will die. One woman in eight either has or will develop breast
cancer in her lifetime. In addition, 1,600 men will be diagnosed with
breast cancer and 400 will die this year.
However, the breast cancer awareness bracelets can come in all colors,
a rainbow of them, depending on the organization or charity selling
them. These bracelets usually have some message, such as 'Support
Breast Cancer Research And Education' stamped on them.
Well, the breast cancer awareness bracelets needn't be made of rubber
or silicone either. The bracelets can be made of pearl, or cats eye, or
metal, or any other suitable material. There are even stainless steel
breast cancer awareness bracelets! The difference between them is, of
course, the price. The rubber ones would sell for around $1 a piece.
The metal ones would sell higher. Some pearl breast cancer awareness
bracelets sell for around $30 a piece. Such bracelets serve two
purposes -- they are jewelry and also spread the message of charity and
breast cancer research.
The advantage with rubber breast cancer awareness bracelets, apart from
the price, is that they are infinitely customizable. Yes, you can order
them in any color and with any message stamped on them. You needn't
take them off while washing or playing -- they are all-weather
bracelets. And you don't have to worry about losing them, unlike the
pearl or cats eye ones.
The rubber breast cancer awareness bracelets can be ordered in bulk or
bought in packets of a dozen or so from many Web sites.
About the author:
Shannan Barrett analyzes why breast cancer awareness bracelets are
becoming ubiquitous, and why they come mostly in pink color. Learn more
about breast cancer at http://www.a1-awareness-bracelets.com/breast-cancer-awareness-bracelet.html
Circulated by Article Emporium
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